His trademark analogue jerk-beat first pricked up ears over a decade ago via remixes for labels Mantis Recordings and Bob Sinclar’s Yellow Productions. Clyde now finally drops his debut album Hyper Reality.

Clyde teamed up with San Francisco based Capitol A (The Roots, King Britt, Jazzanova, Wahoo, Mark de Clive-Lowe etc etc..) for Serve It Up, a single that, probably, set the revival of the revival of Hip-house in motion. It’s here in all its original glory as the album opener. Cap’ lays down the lyrics twice more on the album with the swaggering Broken Slang, and on Gedaroom he tells further tales of, and for want of a better term, a night on the pull. MOBO winning emcee Phoebe One speaks up for London, not only bouncing back on Gedaroom, but delivering one of her finest ever tracks with the rugged Neva That. Nebraska is probably never going to be a state at the forefront of hip-hop culture, but it’s keyed a scratch on the door of the Escalade with Clyde’s discovery of Omaha’s Juse, in whom he’s found a suitably cynical cohort. Million Souls Sold gives a clue in the title to its content, while Lady Cadava is possibly the oddest centrepiece to an album since Kool Keith had a particularly strange day.

It’s not all rhyming and reasoning though. Jane Hamilton (Magic Number, Slope) delivers some sweet boogie soul with her vocals on Read My Mind, and Clyde himself doesn’t shy away from vocal duties on the album. though he claims currently it’s strictly from within the four walls of the studio, as he’s not yet mastered the art of being drunk enough to sing in front of an audience, yet sober enough to be any good at it! Whatever he thinks, he does a pretty good job in front of a less public mic with a clutch of slow jams for the ladies and on current favourite in swinging mainland Europe, and Manchester Roll Of The Beast.

Hyper Reality, a labour of long term obsession at a (political) correctional facility disco.

For his fans, this Atjazz album has been a long time coming, though thankfully not as long as Derrick May takes between records! The epic state of flux in the life of Martin Iveson (aka Atjazz) while writing the album frequently adjourned and ultimately shaped the songs you hear. While the last album ‘Labfunk’ was underpinned by detailed instrumentals, ‘Full Circle’ is bumper to bumper with hip shakingly soulful songs, as he collaborates with an impressive selection of superb vocalists. The much lauded singles ‘Put It On’ featuring Sweden’s Ernesto, and ‘Love Someone’ with house music legend Robert Owens were the perfect precursor to the long player ‘Full Circle’.

“The album is simply stunning, absolutely Beautifull soul music” - Laurent Garnier

“It is a timeless modern soul record” - Domu, Treble O
“Perfect album for this summer 2008″ - Cyril K
“The album sounds great” - Harri, Sub Club
“This is such a nice album” - Dj Deep
“Excellent album!” - Simon Harrison
”Honestly it’s a dope album” - Dj Simbad